Archive for the ‘Builders’ Category

Florida Power & Light recently took possession of the their brand new General Office and Command Center in Riviera Beach, Florida.  This facility is purposed-designed so that in an event of a storm or other major event, FP&L can have a central command center where they can immediately begin monitoring outages, coordinating restoration of service and addressing the media in the most effective and efficient manner possible. 

This building was  constructed by Royal Concrete Concepts, a major commercial contractor specializing in the educational, commercial, and military sectors.  Using innovative materials and techniques, the FP&L Command Center  can withstand a Category 5 hurricane and be self-sufficient in the midst of a power crisis.  RCC contracted me to provide them some quality images that they’ll be able to use in their new marketing campaign, along with case studies and presentations to potential clients.  This is the first of several commercial and educational facilities we’ll be shooting over the upcoming weeks.  So stay tuned!

I’d love to hear from you.  So if you have any questions or comments be sure to let me know in the comments section!

Florida Power & Light General Office Command Center RCC FPL GOCC 11

Florida Power & Light General Office Command Center RCC FPL GOCC 21

Florida Power & Light General Office Command Center RCC FPL GOCC 31

Florida Power & Light General Office Command Center RCC FPL GOCC 4

I recently completed a big project for RTG Construction, a prestigious, residential builder in Delray Beach.  Owner Jeff Wooster wanted to completely revamp his website and marketing collateral, highlighting several of his most recently completed homes.  So we spent a few days at 3 different locations working to make these homes look their very best.  And trust me, this was not difficult to do whatsoever.  RTG homes, which are designed by Rich Jones at Richard Jones Architecture, boast some of the cleanest designs and most impressive workmanship I have ever seen.  Loaded with high-end finishes, these homes practically photograph themselves.

Alright, alright… that was a little cliche, I admit.  But the fact of the matter is that I had a blast shooting these homes and working with Jeff, Mindy, and Jean.  RTG has several other homes that are in various stages of construction, so we’re already looking ahead to shoot those as well.  Since I know the kind of work RTG puts out, I’m already excited.

We ended up with a ton of great shots, but here are some of my favs from each location.  Don’t hesitate to leave a comment.  I’d love to hear your thoughts or answer any questions.

RTG Construction   Delray Beach, FL RTG 11

RTG Construction   Delray Beach, FL RTG 9

RTG Construction   Delray Beach, FL RTG 4

RTG Construction   Delray Beach, FL RTG 5

RTG Construction   Delray Beach, FL RTG 6

RTG Construction   Delray Beach, FL RTG 8

RTG Construction   Delray Beach, FL RTG 12

RTG Construction   Delray Beach, FL RTG 1

RTG Construction   Delray Beach, FL RTG 3

RTG Construction   Delray Beach, FL RTG 21

RTG Construction   Delray Beach, FL RTG 18

RTG Construction   Delray Beach, FL RTG 16

RTG Construction   Delray Beach, FL RTG 17

Clopay Building Products

March 21, 2011

Clopay Building Products manufactures premium garage and entry doors for both the commercial and residential market.  They’ve been looking to update their portfolio of marketing images specifically in the Florida market for their Florida dealers.  So they called me to provide them just that.  They already have premium imagery on their site and in their marketing materials, so I knew the shots they would require are not going to be the run-of-the-mill garage door picture.  In our pre-shoot conversations, they mentioned ‘dramatic’ on more than one occasion. 

Ok.  You want dramtic?  I can do dramtatic… 

These images are from the first of many forthcoming shoots around Florida I’ll be doing in the near future.

Clopay Building Products Clopay Building Products 1

Clopay Building Products Clopay Building Products 2

Clopay Building Products Clopay Building Products 3

Clopay Building Products Clopay Building Products 4

I was recently contacted by James Hardie Building Products to showcase their products on KB Homes 2011 Concept home which was designed in partnership with Martha Stewart.  This home is both unique and revolutionary in that it is a ‘Net Zero’ home.  That means this home actually produces more electricity than it uses.  The home was featured in conjunction with the International Builder Show and Builder Magazine.  James Hardie supplied all of the siding and exterior trim for this project and was eager to show off their ‘HardiPlank’ in new marketing collateral.  So I spent a day photographing all of the exterior details with beautiful Central Florida weather providing a great backdrop.  Look for these images in James Hardie’s new brochures and website.

Here are a few of my favorites from the day:

Martha Stewart   Net Zero Concept Home Martha Stewart House Orlando 1

Martha Stewart   Net Zero Concept Home Martha Stewart House Orlando 4

Martha Stewart   Net Zero Concept Home Martha Stewart House Orlando 6

Martha Stewart   Net Zero Concept Home Martha Stewart House Orlando 3

Martha Stewart   Net Zero Concept Home Martha Stewart House Orlando 2

Martha Stewart   Net Zero Concept Home Martha Stewart House Orlando 5

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